seed3C Coding School

3C Coding School teaches kids coding and AI — then exports it to Saudi Arabia

Cairo-based edtech teaching coding and AI to 120,000+ children, raising a $3M seed round to expand into Saudi Arabia.

منصة «3C» المصرية لتعليم البرمجة والذكاء الاصطناعي للأطفال جمعت ٣ ملايين دولار للتوسع في السعودية.

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  1. The Bottleneck

    What was broken?

    Children learn syntax but not structured reasoning; parents lack trusted coding and AI education for youth.

  2. The Move

    Why it worked

    In-person and online coding, AI, game-dev and cybersecurity curriculum for kids, with 120,000+ students and 230% revenue growth.

  3. The Trap

    Battle scars

    Franchise quality control, Saudi market entry, and building a genuinely adaptive AI learning platform.

The problem

Parents across MENA want children prepared for an AI economy, but school computer classes teach memorization, not problem-solving, and private courses vary wildly in quality.

Why it worked

Founded in Cairo in 2015 by engineers Hossam Hosny and Ahmed Khallaf, 3C Coding School built a structured youth curriculum spanning coding, AI, machine learning, software development, data science, game development and cybersecurity. The company reports 120,000+ students reached and 230% revenue growth, blending physical branches with online learning.

Challenges

Youth education is high-touch and instructor-dependent; expanding into Saudi Arabia tests hiring, curriculum localization and unit economics; and the promised AI-personalized platform must adapt to each student’s pace without replacing teachers.

Funding

  • Raised: $3M seed led by MRG Economic Group with Amr Saad and angels (WeeTracker, Disrupt Africa, 2–3 September 2026).
  • Valuation: MISSING.

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